This project was a really cool collaboration with adventurer Alastair Humphreys and Land Rover. Alastair coined the term ‘Microadventures’ as the adventures you can have in your own back garden between the 5-9 of your 9-5. Climb your nearest hill, run into the sea, jump into a lake, camp in your back garden, watch the city sunrise before work – we don’t need to travel each corner of the earth to have adventures.
We spent a number of days creating films and photos to demonstrate these Microadventures. After the shoot, I know that I was highly inspired by the people I worked with and the idea of the small adventures! Alastair’s video on running made me pick up my trainers for the first time in a very long time, and later in the year I ran into a freezing Austrian lake just for the fun of it!
Enjoy these images and go on to have your own little Microadventures. The truly beautiful videos crafted by the very talented lot at Mad Cow Films.